Macworld 2008 and Apple’s Strategy

There’s nothing like a Steve Jobs keynote address for a Mac fan like me. For a lot of years in the ’90s, the Macworld keynote was just a list of products; but, since Apple’s turn-of-the-century rebirth, it’s been a window on the company’s emerging strategy. In Macworld after Macworld, Apple has revealed products that represented long bets — the iPod, the iTunes Music Store, Apple TV, iWork — and, if you look at Macworld with the same strategic eye as Jobs, there’s indications of the future there.








Comments (0)

› No comments yet.

Leave a Reply

Allowed Tags - You may use these HTML tags and attributes in your comment.

<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Pingbacks (0)

› No pingbacks yet.