Blu-ray titles taking shape on pricing

"...you can expect to pay anywhere from $23 to $39 for a movie on Blu-ray disc, with the latter end of the spectrum being used for "hot" new releases... The $5.50 [retailer margin] on new titles breaks with tradition (by about 15 percent), but it is supposedly meant to provide a helpful reminder to retailers about just who's the boss." Hmm, higher prices to the consumer, lower margins to the retailer, sounds like a recipe for success!

Feb 9, 2006 in Biz | Comment